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Real estate agent uses drone to promote properties
by Jebb Johnston
Mar 19, 2017 | 3113 views | 0 0 comments | 66 66 recommendations | email to a friend | print
Doug Jumper navigates a drone which will help his firm market properties for sale.
Doug Jumper navigates a drone which will help his firm market properties for sale.
As a real estate broker, Doug Jumper never expected to add “pilot” to his credentials.

But that is the reality now as Jumper Realty & Associates adds drone photography and video to its services. As a user of a drone for commercial purposes, Jumper was required to obtain an FAA sUAS (small unmanned aircraft systems) pilot license.

“Drone photography is becoming more broadly used in bigger markets, and we’re proud to say that we’re the first firm, to my knowledge, to bring it here,” said Jumper. “With it, we are able to shoot HD 4K video and stills of large land tracts, estate homes and commercial property.”

Demonstrating use of the drone behind his office on South Harper Road, Jumper uses a controller with his iPhone attached. The phone’s screen shows the view through the camera on the belly of the small flying machine. It ascends straight upward, sounding like a horde of angry bees. Jumper navigates it to the west until it is over the firm’s Pinnacle property on South Tate Street, where he can survey the work in progress below.

Drones are making it much easier to obtain good shots of larger properties without getting large aircraft involved.

“Some of those properties like farm tracts, commercial tracts and commercial buildings, they don’t necessarily photograph well from the ground, but you can get some really great aerial shots with these things,” said Jumper.

The service is available to anyone who lists with the firm at no additional charge.

“I think clients are looking for that extra edge in marketing, especially on a larger property,” he said.

The view from a camera sweeping along the lake’s edge at a Pickwick waterfront property could make a difference.

“We’ve got clients that have homes with anywhere from 5 to 40 acres,” said Jumper. “It will be ideal for that.”

And one more bonus: “It’s a lot of fun to do,” he said.
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